Stuart Trevor, founder of AllSaints, will host a unique sustainable fashion show in the sky to raise funds for homelessness in Brighton. The event, set to take place on May 17, 2025, will be held aboard the i360 observation tower, offering a stunning aerial view of the city.
The fashion show aims to highlight the fashion industry’s “waste crisis” and promote sustainability. A significant portion of the evening’s proceeds will go to The Charity Shop Gift Card Initiative, which helps the homeless by providing them with charity shop gift cards. These cards will be distributed by the Homelessness & Rough Sleepers Network to individuals in need, providing them with essential items and support.
The show will be held during a 25-minute pod journey, allowing attendees to enjoy the fashion presentation while taking in panoramic views of Brighton. Stuart Trevor, who has dressed bands like The Kings of Leon, The Libertines, Kasabian, and The Who, is known for his commitment to both style and sustainability.
After selling AllSaints in 2007, Trevor launched his new label, Stuart Trevor, in 2023. The label focuses on reimagining garments that would otherwise end up in landfills, turning unsold, end-of-range, and preloved items into fashionable new pieces.
“Brighton holds a special place in my heart,” Trevor said. “It was the location of one of the first AllSaints stores, and its success inspired me to expand globally. Now, returning to Brighton to showcase my sustainable fashion line at the i360, a place that mirrors my values of innovation and sustainability, feels like coming full circle. Supporting local causes like The Charity Gift Card and tackling homelessness makes this event even more meaningful.”
Following the fashion show, a pop-up shop will be set up in a beachside event room, giving attendees the chance to view and purchase items from Trevor’s sustainable collection.
Lee Fellows from The Charity Gift Card Initiative expressed excitement about the event: “We’re thrilled to be part of this moment, where sustainable fashion meets meaningful action. By providing vulnerable individuals with charity shop gift cards, we not only meet their immediate needs but also empower them with choice and dignity.”
The fashion show will feature two sittings, at 4pm and 4.30pm, and promises to be a memorable evening blending fashion, innovation, and charity.
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