Airlines Urged to Tap Into Luxury Fashion Market, Says InterLnkd

Tina

The premium travel market is flourishing with the rise of luxury airlines and innovative high-end hotel products, yet a significant opportunity remains untapped: the integration of curated luxury fashion into the travel experience, according to InterLnkd, a leading partner in the travel industry’s intelligent shopping solutions.

Robert Goldsmith, COO of InterLnkd, emphasized the strong connection between ultra-premium travel and high-end fashion, noting that this relationship is often overlooked by airlines and travel providers. “In the world of ultra-premium travel, fashion is far more than just an afterthought,” Goldsmith stated. “This is why private jet charter companies and elite hotels frequently collaborate with luxury watch and jewelry brands that their customers love.”

Historically, airlines have shied away from such collaborations, given the challenge of catering to a diverse audience. However, with the advent of AI-driven personalization, Goldsmith believes that airlines now have a “golden opportunity” to tailor luxury product recommendations to those passengers most inclined to make a purchase.

“By incorporating a carefully curated selection of high-end fashion products into their ancillary services, airlines and travel providers can offer a truly exclusive and personalized experience that resonates deeply with their luxury clientele,” Goldsmith added.

As the premium travel market continues to expand, the potential for airlines to enhance their offerings through partnerships with luxury fashion brands presents a lucrative avenue for growth, positioning them to better serve the desires of their most affluent customers.

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